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Sources of Publicity: 2024 Bay Area Press Guide

Sources of Publicity: 2024 Edition

Sources of Publicity: 2024 Edition

The 35th edition of TBA's Sources of Publicity

The premier press guide for Bay Area performing arts, updated for the modern media landscape.

Inside, you'll find 10 pages of proven press strategy to:

  • Build relationships with journalists and critics
  • Plan your pitch strategy and timeline
  • Submit high quality promotional photos
  • Avoid common mistakes
  • Find and approach new media creators

Including checklists for submitting fit-to-print calendar listings, press releases, and radio PSAs.

Profiles on over 200 active media sources, with regions they cover, types of promotion, updated staff and contact information, and submission guidelines (as of Spring 2024).

  • Regional theatre reviewers for SF Chronicle, Will Glickman Award, SF Bay Area Theatre Critics Circle
  • Traditional media outlets from community newspapers to national brands in print, TV, and radio
  • Podcasters and social media influencers who promote Bay Area performing arts

This product is a downloadable PDF.

$150.00
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